Team: Patricija Arcimovica

Patricija Arcimovica is a Latvian creative media professional with a background in content production, digital marketing, and campaign coordination. Currently pursuing her degree in Creative Media at NHL Stenden University of Applied Sciences in Leeuwarden, she brings hands-on experience in producing and managing communications for internationally oriented audiences.

As Production Assistant and Social Media Manager at International Groningen, Patricija develops and executes content for a platform serving international students and expats across the Netherlands. Her work spans the full production cycle, from concept development and trend research to scheduling, asset management, and performance analysis, giving her a practical understanding of how content strategy translates into audience engagement.

Her background reflects a consistent international orientation, shaped by her multilingual upbringing and her experience working with diverse communities in the Netherlands. Alongside her studies and professional work, she has supported operational and administrative functions within a family-run events and professional training business, developing a grounded approach to organization, coordination, and delivery.

At China Insights, Patricija supports the organization’s social media presence and marketing communications, contributing to how the platform shares its research and analysis with a global professional audience.

Experience

• Production Assistant & Social Media Manager, International Groningen, Groningen — 2024 – present

• Personal Assistant & Manager, Chohopomo (Events & Professional Training), — 2020 – present

• Production Crew, Thomas More Film Festival — 2025

Educational Background

• Bachelor’s Degree (in progress), Creative Media Professional, NHL Stenden University of Applied Sciences, Groningen — 2024 – present

Languages

• Latvian (native), Russian (native), English (C1)